We're big fans of the VSCO presets for Lightroom - which emulate the look of various films - here at CoolPhotoIdeas. Admitedly if used wrongly they can be a bit too Instagram, but used wisely they can give your shots an authentic film look.
The latest pack offers yet another selection of film-emulating presets to give images the feel of the likes of Polaroid and Fuji films. There's also new custom camera profiles for Fuji, Canon and Nikon.
VSCO Film 03 is said to utilize Lightroom’s 2012 process, as well as RGB curves, to result in even greater realism in film emulation and control of color tones.
While VSCO Film 03 - which retails for $120 - works best with RAW files, the quality of JPG processing is said to have greatly improved from Lightroom 3 to 4.